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OBJECTIVE |
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To obtain a position focusing on SEO that will enable me to use my strong analytical skills and professional experiences and will provide opportunities for growth, development, and advancement.
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WORK EXPERIENCE |
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Leadnomics, Philadelphia, PA |
January 2010 - Present |
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Director of Marketing / SEO |
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-Oversee the search engine optimization and social marketing across our network of sites.
-Manage a team of 10 content writers and copywriters to produce quality unique content on a consistent basis across many sites in different niches -Responsible for weekly and monthly traffic and revenue reports utilizing Google Analytics. -Manual link building for all of our in-house operated sites through organic harvesting, competitor back-link analysis and other personal techniques. Links acquired vary from articles to directory submissions, to text links to banners. - |
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Xoxide Inc. / Turn5 Inc., Malvern, PA |
April 2008 - January 2010 |
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Search Engine Optimization / In-house SEO |
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Web Properties included:
-AmericanMuscle.com -CorvetteGuys.com -Manage two employees who provide content for AmericanMuscle.com's blog. Oversee their work-flow and manage their tasks including assigning articles and posts and making sure they meet their deadlines. Also provide constructive feedback in an effort to increase traffic. -Responsible for ongoing keyword research pertaining to both stores to expand on our long tail and long term keyword goals. -Manual link building through organic harvesting for quality, relevant websites and informative blogs. Links ranged from text links to banner ads, to directory submissions to articles to other creative in house techniques. -Track keywords through the use of many SEO tools in order to generate weekly target keyword reports for link building that detail search traffic, organic position and competitor listings. -Responsible for weekly and monthly traffic and revenue reports utilizing Google Analytics. -Monitoring and tweaking on-page content through proper keyword usage and tags (alt, meta, title). As well as the overall site structure consisting of hierarchy, pagerank and the internal flow of it. -Maintain a constant working knowledge of an ever changing SEO industry. - |
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FirstService Bank, Doylestown, PA |
January 2007 - April 2008 |
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Relationship Asst. / Credit Analyst Asst. |
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-Create financial spreads, cash flow analysis charts, collateral analysis charts as well as review credit reports on a daily basis as well as accounts receivable reconciliations.
-Analyze risk and profitability of existing and potential loans; presenting recommendations for lenders, senior management and credit committee -Management and monitoring of payroll accounts, business checking accounts, as well as preparing annual budgets for certain clients. -Modify and create weekly pipeline reports for management using appropriate software. - |
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Third Federal Bank, Newtown, PA |
October 2006 - January 2007 |
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Administrative Asst |
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-Sort and reorganize commercial loan credit files.
-Create Excel documents for management. -Act as a liaison between lenders and customers. - |
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EDUCATION |
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Bloomsburg University, Bloomsburg, PA, August 2002 - August 2006 |
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BSBA in Management, 2.9 Grade Point Average |
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SKILLS |
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Advanced knowledge and documented use of MS Office including: Excel (highly proficient), Word, PowerPoint, and Access. Advanced experience with Google Adwords, Analytics, Adsense, and HTML. Ability to learn new programs with ease and quickness.
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BRIAN COX |
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Philadelphia, PA - United States |
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